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Cindy Payne
APConnections

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Conduct a channels assessment in India, Malaysia and Singapore including:

  • Research the distribution channels with a focus on value-added resellers and systems integrators in the enterprise-software arena.
  • Provide a master list of potential channel-partner candidates with expertise in the financial services, manufacturing, telecommunications and transportation sectors.
  • Conduct detailed channel-partner interviews resulting in comprehensive partner profiles.
  • Set up final-selection interviews with Peregrine management.

Manage media relations in Singapore including advising on target media, writing and distributing media alerts, following up with the media for potential interview or editorial opportunities, and providing media-monitoring services.