Manage the company's launch in Singapore and marketing-communications services for Triaton Asia including:

  • Manage media-relations activities during a sensitive merger period with press releases in Indonesia, Malaysia and Singapore.
  • Manage the company's launch in Singapore including all aspects of event planning and management, seminar-content development and direct marketing.
  • Write and design company and product collateral.
  • Develop and manage all aspects of a series of direct-marketing campaigns including design of direct-mail pieces, development of the recipient databases, and all aspects of the mailing and telemarketing campaigns.
  • Develop all content and provide editorial services for customer testimonials.