Launch Rockwell Automation’s media relations activities in Singapore including:
- Provide strategic media-planning and execution services.
- Portray Rockwell Automation as a thought leader in the industrial automation and information industry.
- Write, pitch and distribute press releases and follow up with the media to maximise coverage.
- Pitch and place by-lined articles, white papers, case studies and product profiles in strategic Tier One publications.
- Secure, organise and manage face-to-face and phone interviews between the media and Rockwell Automation key executives, resulting in features and round-up articles.
- Pitch, secure, organise and manage the product launch of the Allen-Bradley PowerFlex 525, Allen-Bradley Micro 850 and OEM Solutions. Secure a full-day briefing with Control Engineering Asia, the leading publications covering industrial-automation technology news in Asia, and Rockwell Automation’s APAC leaders and product experts, resulting in features and round-up articles.
- Manage a number of briefings with industry analysts.
- Identify a number of speaking opportunities for Rockwell Automation in key industry events.